Advanced AI chatbot techniques for ecommerce stores: what actually changes the answers
Nine techniques that move a store chatbot from "answers something" to "answers correctly": grounding every reply in retrieved content, structuring the catalogue so attributes are findable, writing policy pages a retriever can use, steering with quick replies, handover rules, per-language testing, coupon conditions, guardrails on prices and promises, and a 30-question quality loop you re-run after every content change.